Bland.ai logo

Bland.ai

AI phone calling platform that handles millions of enterprise phone calls with human-like voice agents.

Pricing Pay-per-minute $0.11-0.14/min / Enterprise custom
Category Voice AI & Agents
Founded 2023
HQ San Francisco, USA

Quick take

Bland.ai is the most enterprise-ready voice AI platform for replacing human phone agents at scale. If you have a call center handling 10,000+ calls per day with structured conversation flows, Bland is worth evaluating. If you are a developer building a custom voice experience, Vapi or Retell give you more control at a lower entry point.

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Better.com logo
Better.com
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Samsara
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Kin Insurance
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CNO Financial Group

Bland.ai scorecard

How we grade
B+ 80/100
Overall grade

A well-funded, feature-rich enterprise voice-AI platform with real customers, held back from A-tier by a serious 2024 safety incident, latency and reliability complaints, and thin independent review data.

Idea A Phone automation is a massive, real enterprise pain, and the founder origin story is concrete.
Brand B- Strong VC validation and momentum, but the 2024 deception and minor-safety story still shadows the name.
Product B A capable builder with a bundled stack, dragged by latency (~800ms) and reliability complaints (loops, hang-ups, hallucination).
Market fit A- $100M+ raised, strategic investors, and named enterprise customers in regulated verticals.
Adoption B+ Real enterprise logos and growth, but thin and mixed public review volume.
Features A- Pathways, SMS and iMessage nodes, warm and live transfers, voice cloning, BYO telephony, and on-prem/VPC.
Security B+ SOC 2 I/II, HIPAA BAA, GDPR, and PCI, docked because a 2024 WIRED report showed the demo bot would deny being AI and gave an unsafe minor-safety response; guardrails were added afterward and are Enterprise-gated.
Value B Transparent bundled per-minute pricing is a plus, but $0.11-0.14/min plus platform fees runs pricier than infra-only rivals at scale.

Overview

Bland.ai builds AI phone agents that handle full conversations at call-center scale. While Vapi and Retell focus on giving developers building blocks, Bland positions itself as the enterprise solution for replacing or augmenting human phone agents. The platform handles inbound and outbound calls, with agents that can conduct 10-40 minute conversations autonomously. Sales prospecting, appointment scheduling, customer support, and surveys are the primary use cases.

Strengths & limitations

Strengths

  • +Built for enterprise-scale volume
  • +Good reliability and uptime
  • +Strong workflow automation

Limitations

  • Higher per-minute cost than Vapi
  • Less developer flexibility
  • Smaller open-source community

Pricing

Pay-per-minute $0.11-0.14minEnterprise custom

Pay-per-minute talk time runs $0.14/min on the free Start tier, dropping to $0.12 on Build ($299/mo) and $0.11 on Scale ($499/mo). Transfers are cheaper. Enterprise is custom with on-prem and BAA options. A free trial includes 2 credits and a free inbound number.

Who it's for

Businesses running high-volume, structured phone interactions: appointment scheduling, lead qualification, payment reminders, surveys. Call centers looking to automate tier-1 support. Not for complex sales conversations or situations where empathy and nuance are critical.

Verdict

B+ · 80/100

Bland.ai is the most enterprise-ready voice AI platform for replacing human phone agents at scale. If you have a call center handling 10,000+ calls per day with structured conversation flows, Bland is worth evaluating. If you are a developer building a custom voice experience, Vapi or Retell give you more control at a lower entry point.

Follows our testing methodology
· Last reviewed April 2026

Key features

  • Enterprise-scale phone AI
  • Custom voice cloning
  • Workflow automation
  • Call transfer to humans
  • Analytics dashboard

Company profile

Legal name Intelliga Corp (DBA Bland AI)
Founded 2023
Headquarters San Francisco, USA
Employees ~250 (self-reported)
Total raised $100M+

Leadership

IG
Isaiah Granet
Co-founder & CEO
SN
Sobhan Nejad
Co-founder

Funding history

Series C $50M Jun 2026 Dell Technologies Capital
Series B $40M Feb 2025 Emergence Capital
Series A $16M Aug 2024 Scale Venture Partners

Investors

Dell Technologies Capital logo
Dell Technologies Capital
Emergence Capital logo
Emergence Capital
Scale Venture Partners logo
Scale Venture Partners
Y Combinator logo
Y Combinator
HubSpot Ventures logo
HubSpot Ventures
Upfront Ventures logo
Upfront Ventures

Notable customers

Better.com logo
Better.com
Samsara logo
Samsara
Kin Insurance logo
Kin Insurance
CNO Financial Group logo
CNO Financial Group

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