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Claap

AI meeting recorder and revenue intelligence platform for sales teams, owned by lemlist since October 2025, that grew out of an async video wiki.

Pricing Basic free / Pro EUR 24/license/mo annual (EUR 30 monthly) / Business EUR 48 annual (EUR 60 monthly) / Enterprise custom (EUR shown from Austria; USD not confirmed)
Category Async Video

Quick take

Claap is the best option for European teams that want meeting recording and async video in a single, GDPR-compliant platform. Outside Europe, the consolidation argument (one tool instead of Loom + Fathom) is the main draw. The features are solid if not exceptional. If you only need one of the two (just async video or just meeting recording), dedicated tools are better.

Claap scorecard

How we grade
B 74/100
Overall grade

Video wiki that turns recordings into a knowledge base.

Idea B+ Video wiki to replace status meetings is a sharp concept.
Brand B- Less known than Loom, emerging player.
Product B+ Recording plus searchable knowledge base and AI.
Market fit B Strong for async teams, needs full adoption.
Adoption B- Smaller base, no G2 signal provided.
Features B+ Good AI transcription, summaries, organization.
Security B- No specific signal, default rating.
Value B Per-user pricing fair for the feature set.

Overview

Claap is a French-founded tool that combines async video messaging with meeting recording and AI summaries. It competes with both Loom (for async video) and Fathom (for meeting recording), positioning itself as a unified platform for all team video communication. The European headquarters and GDPR-first design give it a strong position in the EU market. Claap joined lemlist in October 2025. It has a free Basic licence and paid plans starting at EUR 24 per licence per month billed annually (EUR 30 monthly); the pricing page shows EUR from Europe.

Strengths & limitations

Strengths

  • +Great for replacing status meetings
  • +Video wiki concept is powerful
  • +Good AI transcription and summaries

Limitations

  • –Requires team adoption to be effective
  • –Less known than Loom
  • –More complex than simple screen recording

Pricing

Basic freePro EUR 24licensemo annual (EUR 30 monthly)Business EUR 48 annual (EUR 60 monthly)Enterprise custom (EUR shown from Austria; USD not confirmed)

Prices shown in EUR from Europe; USD not confirmed. Basic (free): 10 videos per user, 300 minutes in total, basic AI summary. Pro (EUR 24 per licence per month billed annually, EUR 30 monthly): unlimited recordings, 1,000 minutes and 500 AI credits per month, 10+ integrations. Business (EUR 48 annually, EUR 60 monthly): unlimited recording time, 1,000 AI credits, ClaapAgent, CRM auto-complete, AI coaching, deal insights. Enterprise (custom): SSO, SCIM, API.

Who it's for

European teams that need GDPR-compliant meeting recording and async video in one tool. Companies that use both Loom and a meeting recorder and want to consolidate. Budget-conscious teams that want meeting recording + async video in one licence instead of paying for both separately.

Verdict

B · 74/100

Claap is the best option for European teams that want meeting recording and async video in a single, GDPR-compliant platform. Outside Europe, the consolidation argument (one tool instead of Loom + Fathom) is the main draw. The features are solid if not exceptional. If you only need one of the two (just async video or just meeting recording), dedicated tools are better.

Follows our review methodology
· Last reviewed April 2026

Key features

  • Video wiki organization
  • Meeting recording and transcription
  • Async video updates
  • Thread-based collaboration
  • AI summaries

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